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Frase
Go from keyword to research to finished SEO draft without juggling five browser tabs.
https://frase.io
Frase
Go from keyword to research to finished SEO draft without juggling five browser tabs.
What is Frase?
Frase is built for the messy front end of SEO writing: figuring out what the top results cover, what questions people ask and how to structure your piece. It pulls that research into one view and helps you turn it into a content brief.
From there you can keep going in the same editor, with AI help for outlines and sections plus an optimization score to check coverage. We found it a nice fit for small teams who handle research and writing themselves rather than handing off briefs.
Plans start at $15 a month and there is a trial to test it. The AI writing is serviceable rather than stellar, so think of it as a research and briefing tool first and a writer second.
Best for: Small content teams and freelancers who research and write themselves
What we like
- ✓ Research and writing in one flow
- ✓ Affordable starting price
- ✓ Speeds up brief creation a lot
Watch out for
- – AI drafts are average and need editing
- – Fewer advanced features than pricier SEO suites
Use cases
- 01
Building a content brief from a target keyword
- 02
Finding common questions to answer in a post
- 03
Outlining a long-form guide from competitor research
Key features
- ✓SERP research summarizing top-ranking pages
- ✓Content brief and outline builder
- ✓AI writing assistance inside the editor
- ✓Content optimization score against competitors
Pricing
Prices last checked May 7, 2025. Spotted an error? Let us know.
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Frase FAQ
What is Frase used for?+
Go from keyword to research to finished SEO draft without juggling five browser tabs. Best for small content teams and freelancers who research and write themselves.
How much is Frase?+
From $15/mo
What else is like Frase?+
Have a look at Writesonic and Surfer.
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